Welcome back to the Flavour Hub blog. Today we are diving into one of the UK’s most iconic e-liquid custard brand, The Custard Company.
The Custard Company does not simply create flavours. They perfect them. Every bottle is carefully crafted to deliver rich, velvety layers of taste and texture that mirror exactly what a true custard should be. Smooth. Sweet. Indulgent. The Custard Company cretes flavours that feels considered, balanced and built to be enjoyed time and time again.
Whether you are a dedicated custard enthusiast or someone searching for your next all day favourite, this is where things step up. The Custard Company takes a classic profile and elevates it into something far more refined. Each flavour is designed to be consistent, satisfying and unmistakably premium. This is not just another dessert range. It is a complete flavour experience for those who expect more from every inhale.
Since launching in 2015, The Custard Company has firmly established itself as a leader within the UK vaping scene. Their success has been driven by precision, consistency, and an unwavering focus on flavour quality. This is a brand that delivers exactly what it promises. Time and time again. With multiple industry awards and standout recognition at major events such as Vape Jam London, their reputation speaks for itself.
Now the range evolves even further. Two new flavours have just been introduced, Banana Split and Lemon Custard. Each one builds on that signature custard base while introducing a fresh, carefully balanced twist. Banana Split brings a smooth, layered sweetness that feels rich without being overpowering. Lemon Custard adds a sharper citrus edge that cuts through the creaminess for a perfectly rounded profile.
Both flavours are now available at Make My Vape alongside the full Custard Company collection. In addition, the brand has introduced their new 60ml longfill range. Designed for those who prefer a more tailored approach, each bottle contains 20ml of concentrated flavour, ready for you to customise with your preferred VG, PG, or nicotine. It is a more flexible, more personalised way to experience the range without compromising on quality. For added convenience, Make My Vape bundle kits are also available to simplify the process.
If you have yet to experience what The Custard Company has to offer, this is the perfect place to start. Let’s take a closer look at the full range and find the flavour that suits you best.
Let's explore The Custard Company flavour profiles
Ripe Banana topped with creamy ice cream and drizzled with signature vanilla Custard.
Blueberries and more blueberries mashed into a pool of creamy rich vanilla custard striking the exact balance that you are looking for.
Zesty Lemon with a hint of sweet custard. Perfect blend of fresh citrus taste and smooth cream.
Deep, rich and very creamy custard infused with lovely sweet and ripe strawberries.
A strawberry dessert e-liquid to really wet the appetite.
Vanilla Custard is a deliciously creamy and custardy smooth vanilla vape juice with a soft vanilla aftertaste.
